Management Team

With a wealth of experience from various industries, the Management Team inspires and challenges each and every member of the Saatchi & Saatchi Canada team to produce great work that helps to make your brand a Lovemark.

Brian Sheppard - EVP, Executive Creative Director

Before becoming Executive Creative Director at Saatchi & Saatchi, Brian was considered a "writer's writer". At agencies like FCB and Ogilvy, he gained a reputation as gifted storyteller for brands who pursues the big idea without forgetting the small details of craft.

Over the past 17 years, Brian's work has helped elevate some of the world's most well-known brands to Lovemark status. Brian launched the most successful new American Express Card of the past two decades. He introduced Dove's ‘Campaign for Real Beauty' to Canada. He helped rebrand an entire province, Newfoundland and Labrador. And he's also done powerful work for clients as wide-ranging as Kraft, IBM, Jaguar, P&G, Levi's, Toyota, Unilever and Nabisco.

Brian's work has been recognized with dozens of national and international awards, including the One Show, Communication Arts and a Gold Lion at Cannes. But he's just as proud of the awards he has won for advertising effectiveness, including a CMA ‘Best of the Best', and Gold, Silver and Bronze Cassies.